Hi. My name's David Drysdale. I'm a researcher, writer, strategist, and storyteller based in London, Ontario, Canada. 

I've spent my whole life pulling apart how stories work. That passion led me from writing my own picture books when I was a kid to getting a PhD in English. Now, I help organizations tell their stories as part of a holistic digital customer experience. 

My specialties include:

• Content strategy
• Content development and copywriting
• User experience (UX) assessments
• UX and design strategy 

I believe that every organization has a great story to tell. It's my mission to make sure it gets heard.