Welcome to my digital notebook.

This is (roughly) my digital zettelkasten, a collection of interlinked atomic notes about anything that interests me. In general, they will talk about strategy, research, UX, product development, learning, and knowledge management, but might stray pretty far afield from that sometimes.

Consider this my "digital garden." It's hobby work. I collect ideas that I am interested in, and I try to cultivate them as best I can. (Not sure where to get started? Try the Contents).

Recently Added

Narrative Helps the Human Mind Make Sense of Events

The human mind creates understanding of uncertain or ambiguous situations by shaping discrete events into a meaningful narrative.

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Muller - The Tyranny of Metrics

Muller outlines how an obsession with metrics and measurement can be counterproductive and even risky.

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Most Brands Appeal to the Same People Rather than Niche Audiences

Byron Sharp suggests there is little evidence that any brand appeals to its own slice of niche buyers.

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Mission-Driven Organizations More Easily Adapt to Changing Circumstances

Organizations whose identity is based on a clear mission rather than a particular business model or practice are more flexible.

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Metric Fixation Is a Symptom of a Decline in Social Trust

Quantitative measures of activity provide fodder for a defensible position, overcoming a fundamental lack of trust with apparent accountability and transparency.

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Metonymy Facilitates Understanding by Focusing Our Attention

Metonymy facilitates understanding by drawing our focus to specific aspects of its referent.

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Methods Used to Innovate in a Startup Environment Are Poorly Suited for the Enterprise

Innovation frameworks that work in startups may not work in an enterprise setting due to significant differences in contexts

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Methods to Overcome the Limitations of Personas

Personas suffer from a number of shortcomings. Various alternatives seek to overcome these limitations.

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Metaphors Structure Our Interpretation of the World

Metaphors shape our cognition and structure how we interpret ideas and concepts, influencing our behaviour.

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Metaphors for Thought

A collection of metaphors related to thought, ideation, and innovation

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