Common Innovation Anti-Patterns

There are a number of common anti-patterns among large organizations that stifle innovation. These include:

  • expecting innovators to just come up with “cool stuff” without a guiding objective or strategy;
  • forcing innovators to spend too much time building long-term business cases and projection;
  • making arbitrary or capricious decisions;
  • preventing innovators from talking to customers;
  • not allocating sufficient resources;
  • preventing teams from releasing MVPs out of fear of the impact to the brand; and
  • forcing teams to adhere to rigid expectations in spite of new learning or discoveries made through experimentation and iteration.



Viki, Tendayi. Pirates In the Navy How Innovators Lead Transformation. Unbound, 2020.